Stellar Sales Part 5: People Buy Benefits, Not Features
- I follow the ISB principle when I structure my sales efforts, says Erlend Nordbak from our Oslo office. ISB stands for Issue, Solution, Benefit and works as follows: Issue: I take the time to...
View ArticleStellar Sales Part 4: Inspire Your Clients
- I constantly monitor that my clients optimize the use of their newsrooms. I inspire them to what kind of content they should work with, and I also send them interesting studies and surveys conducted...
View ArticleStellar Sales Part 3: Don’t Let Your Presentation Own You
- Tailor your pitch to the individual, and don’t get stuck in a presentation that always go from A to B to C, says Nikolaj Skarbye from our Copenhagen office when asked what created the sales success...
View ArticleStellar Sales Part 2: Keep It Simple
Ask about the client’s problems. Be interested and listen to them as if it’s a friend. Show them that you want to help. These are the basic rules for Trine-Lise Johannessen at Mynewsdesk Oslo office...
View ArticleStellar Sales Part 1: Use Case Studies To Show The Value
In a series of posts, starting today, our most supreme sales representatives share their best advice on how to bring customer value and at the same time achieve sales success. First to go is Johan...
View ArticleJohan Is In The Lead When We Approach The Mynewsdesk Awards
Three Swedes lead the New Biz league up to this date when we’re approaching this year’s Mynewsdesk Awards. Johan Stam, long term Mynewsdesker, stands out but is followed closely by Pernilla Wickman...
View ArticleNext Stop San Francisco
At Mynewsdesk we have a long term plan. And it’s not just any plan, it’s a SanFranPlan. Our plan is to take the entire Mynewsdesk family of 130 employees on a trip to San Francisco. We believe that...
View ArticleWanted: Social Media Stars
Are you a social media star or would you like to be one? Are you good at starting engaging conversations with people online, or at finding interesting conversations to join? Do you want to help us...
View ArticleHo Ho Ho – It’s Time To Hashtag Santa!
At Mynewsdesk, we love Christmas! As red is our special color, there’s no time of year that feels so Mynewsdesk-ish like the entire month of December. The best thing this year is that, apparently,...
View ArticleThis Is How We Wear Red
Mynewsdeskers often wear red clothes – be it red socks or red jacket (or even red suits). You may wonder why, and the answer is to be found in the story Why Red? Read it to get to know our intriguing...
View ArticleMynewdesk
Yesterdays rainy morning started pretty great at Mynewsdesk HQ. Team 1 (Petra, Henrik, Johan S, Fredrik, Jonte and Cattis) together with marketing coordinator Sarah invited Peter Almqvist from Lewis...
View ArticleBaruco Conference in Barcelona
Last week was the Baruco conference (Ruby on rails conference) in Barcelona and our development team was of course there to attend. The conference started on saturday but the team went down on...
View ArticleOnly 1,5 hours left…
…until our beloved Emma is about to serve us homemade cinnamon buns! //Sophie
View ArticleThe day we’ve all been waiting for…
One of our favorite events, Mynewsday, is soon the be held here in Sweden. As all other years, we do it three days in a row in Stockholm, Gothenburg and Malmö. Project leader, Sarah Rundt is assisted...
View ArticleMyTalk in Malmö
We often meet communicators and marketers wondering what kind of information the journalists actually want to receive. To help our customers out team Malmö invited journalists and customers in the...
View ArticleThe Gothenburg office is climbing to another level
The gothenburg office continues to grow and the team is climbing, literally. As you might have read earlier, we have a health program called Up To Speed where we exercise together. On monday, the...
View ArticleSummer Project presentation
During the summer months, when there’s a little bit less activity in meeting customers, our sales teams keep themselves busy with another task; something we call Summer Project. This summer our sales...
View ArticleUmeå is soon up and running!
Hi Johannes and Kristian, new employees who will be opening up the new Umeå-office together with Christian Mannheimer. How has your first week at Mynewsdesk (spent on HQ) been? Johannes: It has been...
View ArticleFor the germans and the swedes to get to know each other
To kick off our business in Germany and to get swedes to know the germans a two day Mynewsdesk conference was held in Berlin this week. The conference was...
View ArticleHow did we do Almedalen?
Sarah and Johan started this weeks breakfast meeting talking about our presence at Almedalen-week. It was a follow up-presentation where they talked about what we did good and what we can do better...
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